SFR

The second-largest mobile telecommunications operator in France

SFR is a 56% subsidiary of Vivendi. SFR continues its strategy of conquering new growth territories with the launch of high-speed Internet (SFR ADSL Box and the acquisition of the fixed-line and ADSL activities of Tele2 in July), its new combined mobile-fixed offers for companies (SFR One Solution and SFR Global Access) and the acquisition of the Louis Dreyfus Group's stake in Neuf Cegetel, a move that was authorized by the French Minister for the Economy, Industry and Employment in April 2008.

This transaction represents a significant step for SFR, which, together with Neuf Cegetel, is creating a new-generation telecommunications group with the resources to meet the needs of all types of customer.

3G mobile telephony
SFR, the first operator to launch 3G and 3G+ in France, revolutionized the mobile Internet market in 2007.
With the launch of its 3G+ Internet Key, which makes it possible to surf the Internet on the go from a laptop; the Illimythics plans, the first unlimited mobile Internet access offering; and, in early 2008, the Eee PC, an ultra-compact, super-light computer with a 3G+ Internet key, SFR is fully equipped to write a fresh page in the history of mobile telephony.

SFR Music
SFR Music is the second-largest legal platform for downloading singles in France, with a catalog comprising over 1 million tracks and 5.6 million downloads in 2007. SFR also has partnerships with various French concert halls (including La Cigale SFR and the Zénith venues) and provides innovative services such as live concerts broadcast via mobile and PC (LiveConcerts by SFR).

TV/video
SFR's 350,000 mobile TV/video subscribers have access to 92 high-definition television channels and content adapted for mobile viewing.

Games
Over 5 million video games were downloaded in 2007 and more than 600 games were available for download.

Traditional uses
At the same time, traditional uses for mobile phones continue to develop: SFR customers sent a record-setting 7.3 billion SMS text messages in 2007.

SFR Happy Zone
With the Happy Zone option, launched in March 2007, SFR substituted mobile for fixed-line telephony. When at home or in the immediate vicinity, SFR customers are recognized and can make unlimited calls from their mobile. By the end of 2007, over 400,000 customers had subscribed to Happy Zone.


SFR Happy Zone + ADSL
The SFR Happy Zone + ADSL offer adds high-speed Internet access via SFR Box, television and unlimited VOIP telephony to the regular Happy Zone features. This offer provides service continuity between mobile telephone and computer (a single contact list, convergent voicemail and SFR Mail) as well as high-quality SFR customer relations responses for all services.

Growth on the corporate market

SFR Entreprises performed very well in 2007, in particular with an increase of 57% in the number of distant-access lines and 61% growth in Business Mail mobile messaging offerings.

SFR Entreprises also posted steady growth on the emerging machine-to-machine (communicating objects) market, with sales that doubled in one year and 550,000 communicating objects by the end of 2007.

Since fall of 2007, the SFR One Solution plan has offered corporate customers the ability to manage their fixed and mobile communications according to their employees’ degree of mobility.

No. 1 for network quality

SFR was once again ranked No. 1 for the quality of its network. The French telecommunications authority ARCEP ranked SFR No. 1 or equivalent 30 times across 32 categories. SFR is the only operator to have obtained this ranking over four consecutive years.

SFR’s Executive Committee    
                 
Frank Esser
Chairman and CEO

Pierre Trotot
Senior Executive Vice President, Finance and Administration

Frank Cadoret
Executive Vice President, Trade and SFR Customer Relations

Paul Corbel
Executive Vice President, Network & IT

Richard Lalande
Executive Vice President

Stéphane Roussel
Executive Vice President, Human Resources and Quality

Jean-Marc Tassetto
Executive Vice President, Marketing and Mass Market Customers           

2007

>> Revenues    
9,018 million euros

>> EBITA
2,517 million euros