Music is Vivendi’s most significant asset through Universal Music Group (UMG). As the world leader in the music industry, home to the greatest local and international artists, UMG has three main operating businesses: recorded music (of which UMG is the worldwide leader with a market share of more than 30%), music publishing and merchandising.
The recorded music business discovers and develops artists. These artists are signed under one of the 50 UMG labels covering all genres. In 2015, the best sellers were recorded by confirmed international artists such as Sam Smith, Justin Bieber, The Weeknd, or Drake, as well as local artists such as Helene Fischer in Germany and Dreams Come True in Japan.
The music publishing business acquires music rights and licenses those rights for use in recordings, movies, televised broadcasts, advertising, concerts and other public events. The combined music publishing catalog of Universal Music Publishing Group (UMPG) contains more than three million titles, either owned or managed.
UMG has developed a merchandising business via its Bravado subsidiary, which designs branded products that are sold during tours, in specialty stores and online.
The digital revolution has had the effect of transforming the music business model in recent years. Music streaming has developed significantly, overtaking downloading in many countries. UMG supports these new consumption methods, particularly through partnerships with both established and emerging digital businesses.
UMG is a wholly-owned subsidiary of Vivendi.