Activision Blizzard

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About

Activision Blizzard is a worldwide leader in video games for PC, online and console platforms.

The company was formed by combining Activision and Blizzard Entertainment, two major players in the field of interactive entertainment. Headquartered in Santa Monica, California, USA, Activision Blizzard maintains operations in the United States, Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, China, South Korea and Taiwan.

 

Activision Publishing

Activision Publishing (“Activision”) develops, markets and sells products directly, by license, or through third-party publishers. Its products cover diverse game categories including action/adventure, action sports, racing, role-playing, simulation, first-person action, music and strategy. These games are intended for a broad customer base that ranges from casual players to game enthusiasts, and children to adults. Activision develops and publishes multi-console and PC video games through internally developed franchises and license agreements. Activision primarily offers games developed for the Sony (PlayStation 2, 3 and PSP), Nintendo (Wii and DS) and Microsoft (Xbox 360) platforms.

Activision Blizzard is the number one independent publisher in the US [1] with the number one franchise overall, Call of Duty® and the number two third-party franchise, Guitar Hero® [2].In 2009 Activision Publishing also released Bakugan®Battle Brawlers™, iCarly, Ice Age III™: Dawn of the Dinosaurs, Marvel™: Ultimate Alliance 2, Monsters vs. Aliens, Prototype™, Tony Hawk ®: Ride™,… and Percy Jackson and the Olympians: The Lightning Thief released in February, 2010.

Guitar Hero, a success

Guitar Hero is a musical game that offers a deep and authentic rock and roll experience complete with avatars of rockers and scenes from concerts with its revolutionary guitar-shaped controller. The Guitar Hero franchise remains the benchmark for music video games because of the quality of its wireless instruments, the customization options available and its online functionalities. In 2009, the company released two new products under the Guitar Hero franchise – DJ Hero™ and Band Hero™. DJ Hero was the number one new intellectual property launched in 2009 in the US and Europe.2

 

Blizzard Entertainment

Blizzard Entertainment is a world class development studio and publisher, best known as the creator of World of Warcraft®, Diablo® and StarCraft®. Blizzard Entertainment generates revenues worldwide through various means, including: subscription revenues (from players of World of Warcraft, prepaid-cards and other ancillary online revenues), retail sales of physical “boxed” products and licensing revenue from distribution agreements with local partners.

World of Warcraft, the most popular online role-playing game

With the success of World of Warcraft and its 11.5 million subscribers, Blizzard Entertainment is the world leader in terms of subscriber base and revenues generated on the subscription-based MMORPG (Massively Multiplayer Online Role-Playing Games) market. World of Warcraft is now available in North America, Europe (including Russia), China, Korea, Taiwan, Australia, New Zealand, Malaysia, Mexico, Thailand and Hong Kong.

 

In figures (2009)

  • Revenues: €3 038 million
  • 11,5 million subscribers to World of Warcraft
  • More than 55 million units of Call of Duty franchise sold around the world since its launch
  • More than $3 billion in revenue worldwide generated for Call of Duty

 

Management

Board of Directors

The Board of Directors of Activision Blizzard consists of eleven members: six directors designated by Vivendi, two Activision management directors and three independent directors from Activision’s board of director: Jean-Bernard Lévy, Chairman of the Management Board of Vivendi and Chairman of Activision Blizzard ; Brian Kelly, Co-Chairman of Activision Blizzard.

The three independent directors are Richard Sarnoff, Robert J. Corti and Robert Morgado.

Other Activision Blizzard directors are Robert Kotick (Director and Chief Executive Officer of Activision Blizzard), Doug Morris (Chairman and Chief Executive Officer of the Universal Music Group), Philippe Capron (Member of the Management Board and Chief Financial Officer of Vivendi), Frédéric Crépin (Senior Vice President, Head of Legal Department of Vivendi) Stéphane Roussel (Senior Executive Vice President, Human Resources of Vivendi), and Régis Turrini (Senior Executive Vice President, Strategy and Development of Vivendi),

Executive Management

Robert Kotick
Director and Chief Executive Officer d’Activision Blizzard

Mike Griffith
vice-Chairman d’Activision Blizzard

Brian Hodous
Chief Customer Officer d’Activision Blizzard

Mike Morhaime
President and Chief Executive Officer de Blizzard Entertainment

George Rose
Chief Public Policy Officer d’Activision Blizzard

Thomas Tippl
Chief Operating Officer and Chief Financial Officer d’Activision Blizzard

Chris Walther
Chief Legal Officer d’Activision Blizzard

Ann Weiser
Chief Human Resources Office d’Activision Blizzard