Vivendi

About

The leading alternative telecoms operator in Europe

SFR is a 56% subsidiary of Vivendi. 2009 was marked by the successful merger between Neuf Cegetel and SFR. With 20.4 million mobile customers, 4.4 million broadband Internet customers and over €12 billion euro in revenues, SFR is Europe’s leading alternative operator and France’s leading alternative telecommunications operator. SFR is an integrated operator, owner of its mobile and fixed-line infrastructures, able to respond effectively to the needs of all customers – the general public, professionals, businesses and other operators.

www.sfr.fr

Internet offerings suited to the market

Mobile Internet developed strongly, encouraged by the arrival of terminals with ever better performance like the iPhone and Android telephones, specifically suited for this type of use. The “Full Internet” range of offers and options, allowing for all mobile Internet services on an unlimited basis without restriction as to time or download volume, met with great success and had been adopted by more than 700,000 general-public customers at year-end 2009. On the ADSL market (with SFR’s neufbox terminal, launched in early October 2008, associating broadband Internet, TV, fixed-line telephony and customer services), SFR posted 30.2% of net sales on the market, increasing its subscriber base to 4.4 million households.

A global approach for businesses

2009 is the first year of SFR Business Team’s existence. This entity, dedicated to the business market, offers a singe fixed-line/mobile platform with convergence offerings enabling companies to rationalize their costs. In early 2010, SFR Business Team launched the “Business Pack,” an innovative “quadruple play” offering for small businesses. Data services also grew, with the Business Mail (mobile e-mail reception) subscriber base up by 33%.

Networks Dévelopment

An effective mobile network
At the end of 2009, SFR’s GSM/GPRS network (enabling mobile telephony) covered close to 99% of the French population; the UMTS network (used for third-generation mobile telephony, known as 3G/3G+) covers 81% and the EDGE/3G/3G+ network (standards enabling mobile circulation of data) 97%. SFR multiplied the capacity of its mobile network by a factor of three in 2009 to support new uses of mobile Internet. It was also the first operator to converge its mobile and fiber-optic networks to prepares it for the uses of the future. Also in 2009 in order to offer its customers the best possible 3G coverage at home, SFR launched the first femtocell service in France. All communications (voice and data) originating from mobile devices transit via the fixed network, ensuring optimum coverage in the household.

France’s leading alternative fixed network
By end 2009, SFR had the largest alternative fixed network in France, with nearly 57,000 km of broadband fiber-optic network. This network connects 2,900 subscriber-connection units (SCUs). These make it possible to offer broadband data services such as ADSL 2+ and fiber optic at optimized costs with the widest coverage of the French population of any alternative operator. In 2009, development in the area of domestic fiber continued, strengthening the direct connection strategy to consumers.

A partner in music

SFR, a forerunner among operators on the digital music market, has anticipated the evolution of different modes of consumption and offer its customers the services best suited to the current expectations ( the SFR Music digital platform, the iPhone application, the new events channel SFR Music on channel 80 of the SFR neufbox, the creation of SFR Music radio in partnership with GOOM Radio, etc). SFR continues to invest in music in 2010 by supporting distribution of digital music via new offerings accessible on PC or mobile.

TV-VoD

TV-VoD (television on demand) on mobile numbered over 3 million subscribers at the end of 2009, with more than 80 channels and content suited to mobile devices.

SMS Messages

The number of text (SMS) and multimedia messages sent via SFR continued to break records, with 25.6 billion SMS messages at the end of 2009.

Games

SFR offers more than 1,000 games for downloading, including 40 High Definition games. The game offering was a big success in 2009, with more than 4.6 million video games downloaded.

In figures (2009)

• Over €12 billion in revenues
• 20.4 million mobile customers
• 4.4 million broadband Internet customers
• 8,4 million 3G/3G+ customers
• France’s leading alternative fixed network

Management

SFR’s Executive Committee

Frank Esser
Chairman and Chief Executives Officer

Pierre Trotot
Senior Executive Vice President, Finance and Administration

Pierre-Alain Allemand
Executive Vice President, Networks

Frank Cadoret
Executive Vice President, Trade, and General Public and operators Customer Service

Paul Corbel
Executive Vice President, SFR Business Team

Eric Iooss
Executive Vice President, IS

Richard Lalande
Executive Vice President

Jérémie Manigne
Executive Vice President, Marketing & Services

Marie-Christine Théron
Executive Vice President, Human Resources

Up date : 2010/05/10