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An Integrated Reporting Process Promoting Value Creation

The Vivendi Business Model

S

T

R

A

T

E

G

Y

C

S

R

P

E

R

F

O

R

M

A

N

C

E

O

P

P

O

R

T

U

N

I

T

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&

R

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GROWTH

DRIVERS

Grow internationally

and particularly in Southern Europe

and Africa by supporting local talent.

Innovate with regard to the group’s

content and services offers

through

transition to digital technology.

Develop direct and trusting

relationships

with the group’s customers

and the different audiences.

p

Innovate in a rapidly changing environment.

p

Maximize the known potential of all the group’s businesses

to attract and develop the best creative talent.

p

Mobilize employees around a shared corporate culture.

p

Own equity interests in influential telecom operators

to optimize the broadcasting of the group’s content.

p

Measure achievement of the quantitative objectives: revenues,

EBITA, cash flow.

p

Evaluate the qualitative performance associated with achieving

priority initiatives including those related to CSR.

p

Value short-term performance (annual earnings) through bonuses

and medium-term performance through performance shares.

p

Seize and maximize opportunities, particularly those

associated with know-how in identifying talent, with

the pooling of resources of the content businesses,

with knowledge of the French-speaking market

or with the innovative CSR positioning of the group.

p

Anticipate and control the principal risks: regulations, piracy,

country governance, reputation, supply chain, competition from

major international players in the digital market.

Ensure the implementation of the eight priority CSR issues, the first four

of which are directly connected to Vivendi’s business sector:

p

Promotion of cultural diversity in content production and distribution.

p

Empowerment and protection of young people in their use of digital media.

p

Knowledge sharing (pluralism of content and access to media).

p

Valuation and protection of personal data.

p

Vigilance in conducting business.

p

Social and professional empowerment of employees.

p

Economic, social and cultural local development.

p

Respect for the environment in the digital era.

OPPORTUNITIES & RISKS

CSR

STRATEGY

PERFORMANCE

EXTRA-FINANCIAL INDICATORS HANDBOOK

2015

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