U Live


U-Live are a UK based concert and festival promoter with a diverse portfolio of both established and new-to-market event brands.

Born out of Universal Music, the company applies cross company insight to launch and nurture live event brands into the UK’s crowded live music scene with great success. The company is committed to developing properties that coexist as much in youth and entertainment culture as they do in the live space itself.

Greenfield festivals, multi-venue city takeovers and a residency at a world-famous stately home see in excess of 100,000 music and culture fans engage with U-Live’s core events each year.

Its current UK portfolio includes Love Supreme, The Long Road, Sundown, Nocturne and, through London nightlife supremos LWE, Junction 2 and its virtual edition J2v.

Working in partnership with its sister company Olympia Production, U-Live will increase growth across its global portfolio of events.