Prisa

Prisa is a leading business group⁽¹⁾ for education, news and entertainment content in the Spanish and Portuguese speaking markets. Present in 23 countries, Prisa operates global brands such as Santillana, EL PAÍS, LOS40, W Radio and AS.

Prisa Media is the largest Spanish-language media and entertainment group worldwide (1). Its activities include advertising, print newspapers and digital subscriptions to El Pais. It also has a strong focus on developing Spanish-language podcasts.

Santillana, Prisa’s education business, is a leading educational company in the Spanish and Portuguese speaking world with a wide catalog of children’s literature and traditional textbooks. Currently, Santillana is digitizing the K-12 education market by implementing subscription-based models on its Ed-Tech platform.

Sources: ⁽¹⁾ PRISA website.

Prisa's strategy

Accelerate digital transformation, notably with digital subscriptions for El País and the development of new lines of business related to Artificial Intelligence.
Focus on the transformation and digitization of the K-12 education market by switching to a subscription-based learning model.
Focus on debt reduction and cash generation to achieve a strengthened balance sheet.

Figures as of December 31, 2023

2,809k Ed-tech Santillana subscriptions

350k+ El País subscribers ⁽¹⁾

51m average monthly Audio Downloads

23 countries

€947m revenue

Note:⁽¹⁾ includes print and digital subscriptions.

Revenue Breakdown as of December 31, 2023

Source: PRISA annual report and consolidated account 2023.

Prisa's CSR commitments

Leading the progress and transformation of schools in Latam via Santillana (#1 EdTech platform).
Generating awareness of social and environmental challenges through content.

Source: Prisa.

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