

2
Societal Indicators
Societal
, Social and Environmental Information
Total number of incidents having resulted in non-renewal of contract
with commercial partners due to violations related to corruption
GRI
UNGC
OECD
Scope covered
G4-S05
10
II, VII
Canal+ Group
UMG (9 focus group
countries)
GVT
During 2014, neither Canal+ Group nor UMG recorded any cases of
corruption in connection with their commercial partners.
■
■
2.2.5.2.
Contribution to Public Policy/
Responsible Lobbying
Formal commitment in favor of responsible and transparent lobbying
practices
GRI
UNGC
OECD
Scope covered
G4-DMA
S0 Public
policy
aspect
-
-
Canal+ Group
UMG (9 focus group
countries)
GVT
Canal+ Group is a member of professional associations such as AFRC
(French Association of Customer Relations) and FEVAD (Federation of
E-Commerce and Distance Sales), which are lobbying, among other
things, for changes in practices and in the regulations related to the
activities of their sectors.
Moreover, at the time the inter-professional agreement on media
chronology was being renegotiated, the group lobbied public authorities
to maintain the major balances in that system, which makes it possible
to maximize the funding of cinematographic works, in particular through
the exclusive window of pay-TV channels.
p
p
In Poland, nc+ engaged in extensive dialog with its stakeholders
involved in the fight against piracy.
The lobbying activities of Universal Music Group are carried out mostly
through professional associations of which the group is a member at
global (IFPI) and local levels (such as BPI in the United Kingdom, SNEP in
France, ABPD in Brazil, RIIA in Japan, PPCA/ARIA in Australia, BVMI in
Germany and BREIN in the Netherlands).
p
p
In the United States, all companies that engage in lobbying are legally
required to file quarterly reports with the United States Congress that
disclose their expenses relating to lobbying activities. The filings –
which are completed by UMG’s Public Policy and Government Affairs
Business Unit in consultation with an expert ethics counsel, include
amounts spent on UMG employees, outside consultants, and trade
associations.
p
p
UMG lobbying activities focus mainly on drawing attention to the
issue of intellectual property rights and combating illegal content.
For example, UMG was a key driver in the IFPI campaign on the topic
of the European Union directive that establishes a term extension
of copyright, from 50 to 70 years. This will provide longer term
revenue for artists and record companies as well as providing a
new revenue stream for session musicians as older recordings are
released digitally. This measure serves and protects cultural diversity
in Europe, allowing the recording industry to maintain its level of
investment in new talent.
■
■
2.2.5.3.
Responsible Communications and Marketing
Vivendi’s subsidiaries promote responsible communications and
marketing, under codes, charters or special provisions.
Accordingly, this commitment is incorporated into several sections of
the Canal+ Group Ethics Charter (particularly those relating to business
ethics and environmental protection). Furthermore, in 2014, Canal+ Group
signed “La Belle Competition” Charter proposed by the Advertisers Union
in order to promote transparency and fairness in calls for tenders issued
by advertising companies.
All the companies in UMG comply with its Code of Conduct. Most of them
have set up an in-house committee in charge of validating all advertising
and communications campaigns before launching them to ensure that
they meet the requirements of the Code of Conduct.
In addition, UMG has chosen a media agency that is committed through
a Code of Ethics to practicing responsible marketing
p
p
In Spain, whenever contests or promotional activities target children
below the age of 18, UMG proposes detailed general conditions
specifying, if necessary, the need for parental approval.
p
p
In the United Kingdom, ethical practices in the advertising based
area of data collection have been discussed between UMG and the
stakeholders in the Internet Advertising Bureau.
In Brazil, GVT follows the rules of the National Self-Regulating
Advertising Council concerning the ethical standards applicable to
advertising, especially with respect to young people. The Council bases
itself on the principle that advertising must contribute to creating
responsible citizens. Hence advertisements for products targeting young
people must contribute to good relations between young people and
their parents and teachers, encourage responsible behavior and must not
urge them to consume the product by implying that this will improve the
consumer’s situation.
Number of interventions by the CSA (warning - indictment - sanction)
and measures taken in response
GRI
UNGC
OECD
Scope covered
G4-PR7
-
VIII.7
Canal+ Group
2014
C+G
1
N.B.
New indicator in 2014, no feedback for 2013
For all its channels together, Canal+ Group received only one warning
from the CSA.
61
Annual Report 2014