Vivendi is present in the video games business through Gameloft, a leader in the creation and publishing of digital games and one of the top innovators in its field. The company creates games for all digital platforms and owns the distribution network and most comprehensive marketing in the digital games industry.
Considered a leading game publisher, Gameloft enjoys world-renowned expertise, with 191 smartphone games developed in its 18 design studios, and 78 million players a month.
Two of its blockbusters – Minion Rush and Asphalt8: Airborne – were among the top ten most downloaded games from the App Store worldwide in 2018 (based on App Annie data).
The company is present on all continents, distributes its games in over 110 countries and employs a total of nearly 4,000 people. At year-end 2019, Gameloft had revenues of €259 million.
Gameloft has its own franchises as Asphalt® (racing), Order & Chaos, Modern Combat, Gangstar (action) or Dungeon Hunter (adventure), and also works with leading international rights holders, including Universal, DisneyPixar, Marvel®, Hasbro®, Fox, Mattel® or Lego®.
Gameloft has established direct agreements with over 175 operators; with the Apple, Google, Microsoft and Amazon online app stores; and with the major social networks, as well as many mobile manufacturers, smartphones, tablets, connected TVs and set-top box.
Gameloft is also positioned in the advertising market through Gameloft Advertising Solutions. To date, more than 1,000 campaigns were delivered via Gameloft Advertising Solutions for prestigious brands such as Air France, Coca-Cola®, Ford, FOX™, Kellogg’s®, McDonalds, ©Netflix, Procter & Gamble, Samsung or Unilever, in over 40 countries around the world (North America, Latin America, Africa, the Middle East, Europe, Asia…).